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Color vs. Clarity: Which One Actually Matters More?

This is one of the most common questions we hear.

The answer surprises many clients.

For most diamonds, especially once set, clarity differences are far less visible than color differences.
But even then, the eye is forgiving.

Most diamonds used in fine jewelry are near colorless, not perfectly colorless.
And most clarity characteristics are invisible without magnification.

This is why many of our clients choose:

  • Color ranges that look white to the eye
  • Clarity grades that are clean without paying for what can’t be seen

The goal isn’t perfection on paper.
It’s beauty in real life.

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